Podcast giant Joe Rogan criticized the transgender activist at the center of the ongoing Bud Light boycott. Rogan said that Dylan Mulvaney was a “mentally ill person who is just an attention whore.”
Rogan made the comments during an interview with hip-hop artist Ice Cube. The podcast host cited Bud Light’s former reputation as a beverage for “blue-collar drinking people who watch football.”
“Politics shouldn’t be in everyone’s beer mug,” Ice Cube said.
Both Rogan and Ice Cube criticized transgender activism, including in women’s sports.
“What if LeBron said he wanted to be in the WNBA?” Ice Cube asked.
Rogan recommended that there could be a league in which “trans people play against trans people.”
“That would be great,” he said.
The host said that biological men could not pretend to be “a biological female just because you wish you were.”
Joe Rogan Goes Off On Dylan Mulvaney: ‘Mentally Ill Person Who’s Just An Attention W***e’ https://t.co/atGuNxUlJf pic.twitter.com/wXfDAUAqY7
— Daily Wire (@realDailyWire) July 3, 2023
The transgender activist made the first comments since the start of the boycott against Bud Light. Mulvaney said on social media that the beer company’s actions were “worse than not hiring a trans person at all.”
The influencer said that Bud Light gave “customers permission to be as transphobic and as hateful as they want.” Mulvaney described being “ridiculed in public” and feeling a “loneliness that I wouldn’t wish on anyone.”
“Supporting trans people shouldn’t be political,” Mulvaney said. “There should be nothing divisive or controversial about working with us.”
The comments come as Bud Light’s sales continue to struggle. The company’s sales headed into the July 4 holiday were down almost 30%.
The brand has attempted to rebound from the consumer backlash. Bud Light issued a series of rebates to encourage sales of their brand. The resulting discounts led to the beer being sold cheaper than water.
Following a rebate, the beer was selling for about $9 per case, compared to about $25 for a case of Miller Lite.
A major North Carolina company that bottles the beverage recently announced that it would be shutting down two locations, at the loss of 600 jobs.
